by Nina Christian | Aug 19, 2020 | Uncategorized
Content marketing is quickly morphing into the biggest piece of the marketing pie for most businesses. And it’s growth shows no signs of abating anytime soon. Instead, it’s skyrocketing and becoming more and more important with each month that goes by. It’s one of the...
by Nina Christian | Aug 14, 2020 | Uncategorized
There’s no denying that anyone who’s building a brand and business online feels pulled in what seems like a hundred directions when they hear everywhere they “should be” on social media. The common advice of “Go where your audience...
by Nina Christian | Jun 20, 2020 | Uncategorized
You want to improve your marketing and business acumen. You read articles, blogs and books, listen to podcasts, trawl social media and watch clever videos – yet still feel exhausted, knowing you haven’t made a dent in your reading list. So when everywhere you...
by Nina Christian | Jun 20, 2020 | Uncategorized
How often have you seen a celebrity (or influencer) endorsing something completely outside their field of expertise and have had a negative reaction along the lines of, “What does this person even know about premium hog feed?” Unless you live in the wild, your answer...
by Nina Christian | Jun 20, 2020 | Uncategorized
Reader fatigue is at an all time high, with over 6 million blog posts published online per day, and over 2 billion posts published per year. So how do you rise above the noise and get the attention of the people you really want to engage with? The answer is quite...
by Nina Christian | Jun 20, 2020 | Uncategorized
Thought leadership is a form of marketing, but it is so much more than that. It’s one of the fastest growing marketing disciplines, yet it spans beyond the traditional techniques of the industry by taking cues from leaders outside the marketing bubble. At its core,...